Online Marketing Strategies Your Business Should Be Using in 2016 In a world where attention is definitely equal to currency, it is becoming harder for local companies to attract their target market’s ears and eyes. Not only are you up against much larger companies with marketing departments that are heavily funded, but you are also …
It’s very difficult to build a great online reputation and all too easy to have it disappear instantly with a couple of negative reviews or mentions in social media. Due to the nature of Google, in that it is all about having the latest news and reviews, it’s not uncommon to find unpleasant entries which …
What Have You Done With Your Online Reputation Today? Read More »
Having a 5 star online reputation has become critical in order to excel as a local business. With all the competition in any given city, most people rely on referrals and online reviews when deciding on which business to choose. Most local businesses know that a referral is one of the very best customers to …
Here’s a great article Michael Fertik that appeared in Inc.com which highlights how consumers decision journey More and more businesses are pouring time and money into tweeting and posting on Facebook. But there’s a better way. Sometimes, it seems like it’s all social, all the time. But are companies really getting everything they need from …
Why Customer Reviews Trump Social-Media Marketing Read More »
Social media happens in the wink of an eye. Word travels so fast that you might go to bed feeling wonderful and wake up to a firestorm. This can be certainly apt to be true if you are not in the practice of routinely monitoring your social media channels. Keeping track of the conversations about …
What You Don’t Know About Your Social Media Can Hurt You! Read More »
Study: 79% of Consumers Trust Online Reviews The 2013 Local Consumer Review Survey by Myles Anderson of BrightLocal was newly published on SearchEngineLand. There are several obvious and indisputable results that we can run with. What we learned gives us four distinct takeaways.
Use these 5 Online Reputation Strategies to Manage your Company’s Brand: You may think that online reputation management isn’t something you ought concern yourself with. I would urge you to reconsider that thought! According to eMarketer 83% of consumers declare that online reviews sway their opinions about a particular company, and 8 of 10 of …
Your Online Reputation Is Your #1 Marketing Tool Read More »
