Online Marketing Strategies Your Business Should Be Using in 2016 In a world where attention is definitely equal to currency, it is becoming harder for local companies to attract their target market’s ears and eyes. Not only are you up against much larger companies with marketing departments that are heavily funded, but you are also …
Practically anyone you talk to these days regarding Facebook laments on the subject of getting more people engaged on their Facebook business page. Often they will look to software for pumping up their Likes to get more traction, when in reality, a strategy based on sound simple tactics will work more wonder than they ever …
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You know you have to market your small business to get any traction against the competition, but are challenged to put together what may even be called a reasonable budget. Fortunately today it’s easier than ever to market your business online. Nevertheless, marketing a small business with a small budget can be quite a bit …
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Everyone has to start somewhere, and social media is just too big a sea of people not to dip your toe into. Instead of allowing yourself to feel overwhelmed, have a look at these 15 social media tips here and see if they don’t help you get out of the starting gate and on your …
None of us needed Cisco Systems to tell us that by 2017 consumer online traffic will be 69 percent video based. We can easily see that, as all of us are seemingly addicted to watching internet videos. Since human beings process visual media 66,000 times faster than text, it ought to be a no-brainer that …
You’ve done all the beginning steps when it comes to getting your business online. You have a website, signed up with a hosting account, and maybe even learned how to accept money. Online marketing isn’t a dark art reserved only for those wearing Black Hats and frequenting hacker forums. The slick SEO consultant who comes …
If you’re writing regular blog posts someone by now has surely told you you need to make sure you optimize them for SEO. What? I get it. Most writers aren’t up to speed on what it takes to properly optimize for the search engines. For that matter, most SEOs aren’t either, but that’s another blog …
We all would like to get our videos seen by as many people as possible, and the best way to do that is by making use of what has become known as Video SEO. The truth of the matter is, it’s really not all that hard to get first page rankings for your videos if …
It had to happen, and it has. The newest Google update, named Pigeon, is all about local search results, and it has had some rather wide reaching effects. The stated objective of this update is to more closely tie local results with what the standard web ranking signals are. This is presumably done to make …
How is Google Pigeon Impacting Local Search Results? Read More »
If you’re just trying to rank your site and you run into offers to help you do exactly that for a measly fee of $299 (or a lot more) it can be difficult to know what to do. After all, not all of us are fully up to date on what’s working right now in …
