Learn What The 2015 Local Consumer Review Survey Results Mean For Your Businesses?
More Consumers are Reading Online Reviews
As we all become more and more tied to our online and mobile devices, and the speed of getting information becomes faster, consumer habits are evolving in massive numbers to using only the internet for information needed to make the buying decision. Many people today would not think of spending any amount of money without seeing positive online star ratings or reading some positive reviews. This is why your online reputation and monitoring what is being said about your business has quickly become one of the most important aspect of operating your business.
According to BrightLocal, 29% of consumers in 2010 stated they never read online reviews and that number has steadily dropped to its all-time low of 8% of consumers never reading online reviews in 2015.
In 2015, over 90% of your potential customers are reading your online reviews and basing their buying decisions on what they are reading about you online from previous customers.
So what should you be doing to adapt?
Your customer reviews are a huge factor in shaping your online reputation and influencing buyer decisions so you MUST have a system in place to monitor, manage and MARKET your online reputation.
Our proprietary Reputation Marketing program gives you the power to automate an almost hands-free feedback generation process that gets your best reviews posted online frequently and consistently, and then markets your great five-star reputation to attracts new customers. Feel free to contact us for a one-on-one assessment of your online reputation strengths and vulnerabilities.
